Job Description

Join to apply for the Marketing Analyst role at Orion180

At Orion180, we dont just stand out for what we do; we shine because of how we do it. Our mission is to deliver an exceptional insurance experience through innovative technology, unparalleled customer service, and a comprehensive suite of products. Our vision is to be the premier global provider of insurance solutions and redefine the insurance industry.

About the Role

By integrating cutting?edge proprietary technology, innovative solutions, and compassion for serving our customers, we are redefining the insurance experience. Our vision is to be the global premier provider of insurance solutions, and our mission is to deliver an exceptional experience through innovative technology, unparalleled customer service, and a comprehensive suite of products.

Orion180 is proud to call two vibrant cities home: Melbourne, Florida (headquarters) and Dallas, Texas.

The Opportunity

Are you passionate about uncovering the story behind the numbers? Orion180 is seeking a Data & Marketing Insights Analyst to power our marketing strategy with robust, data?driven intelligence.

What Youll Do

• Data Collection & Integration Aggregate data from HubSpot, CRM, ad platforms, and internal systems to create unified, accurate, and scalable marketing datasets.
• Performance Analytics & Forecasting Conduct deep?dive analyses on campaign ROI, customer acquisition cost (CAC), conversion rates, retention, and engagement metrics. Use predictive analytics and statistical modeling to forecast outcomes and identify growth opportunities.
• Attribution & Channel Optimization Build and maintain multi?touch attribution models using GA4, GTM, and BI dashboards to quantify the impact of each channel on conversions.
• Campaign & Funnel Insights Partner with the marketing team to evaluate performance of digital and traditional campaigns (SEO, PPC, social media, email, and direct mail) and recommend data?backed optimizations.
• Data Visualization & Reporting Develop interactive dashboards and executive summaries in Power BI and Excel to present marketing performance KPIs and strategic trends clearly and visually.
• Cross?Functional Collaboration Work closely with Orion180s Business Intelligence (BI) and Product Analytics teams to align marketing performance insights with financial and operational objectives.
• Process Automation & Governance Streamline data pipelines and automate recurring reports using SQL, VBA, and Python/R scripts to enhance accuracy, speed, and scalability.

Education & Qualifications

• Bachelors or Masters degree in Data Analytics, Marketing Analytics, Statistics, Economics, Finance, or related field.
• 24 years of experience in data analytics, marketing analytics, or business intelligence roles.
• Proven experience translating analytical insights into business strategies and executive recommendations.
• Prior exposure to insurance, financial services, or SaaS/tech environments preferred.

Technical Proficiency

• SQL Advanced querying, data joins, and performance tuning.
• Excel Strong analytical modeling, pivot tables, and dashboard automation.
• Power BI Creating visuals, DAX measures, and interactive reporting.
• HubSpot CRM or equivalent marketing automation platforms.
• GA4, GTM, and digital ad platforms (Google Ads, Meta, LinkedIn).
• Bonus: Experience in Python or R for data cleaning, regression analysis, and forecasting models.

Analytical Strengths

• Strong understanding of marketing funnel metrics, statistical inference, and performance attribution.
• High proficiency in data storytelling simplifying complex data into actionable insights.
• Detail?oriented mindset with the ability to identify trends and anomalies.

Whats In It For You

• Competitive salary and comprehensive benefits package.
• Direct impact on marketing growth and brand performance.
• Exposure to cutting?edge InsurTech tools and analytics frameworks.
• Opportunities for career growth within a rapidly expanding organization.
• A collaborative, innovation?driven culture that values curiosity and data fluency.

Employment Details

Full?time. Entry level. Marketing and Sales. Insurance industry.

Work Environment

While performing general duties for this position, the employee is regularly required to sit, stand, and/or walk around (including the use of stairs). Other demands include the ability to openly communicate with others by talking, listening, comprehending, and reading; being able to lift light objects (?25 lbs); and using standard office equipment such as computers, printers, and phones. Occasional bending, twisting, or squatting down to open/close cabinets and reach for files is also required. The office environment is fast?paced and collaborative. Employees must be willing and able to work their regularly assigned schedule and, in times of need, work an extended schedule depending on company or departmental needs, project requirements, or customer demands.

Equal Opportunity Employer

Orion180 is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. Reasonable accommodations are available for qualified individuals with disabilities during the application process. Applicants who need accommodations may call (321)?218?2473 to request assistance.

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